Educational Workshop Invitation
- The wellness topic remains the focus
- The invitation competes with other commitments
- Registration may not become attendance
Useful education, but little added reason to follow through.
FOR CHIROPRACTORS
Turn More Interest Into Visits—and Keep Patient Relationships Active.
Use CMI as a marketing and relationship layer around educational events, first visits, and appropriate follow-up. The incentive makes the invitation more memorable while care decisions remain clinical.
Your practice focuses on care and patient relationships. CMI supplies and fulfills the incentive.
TRUSTED TRACK RECORD
An Established Incentive Provider Behind Every Practice Campaign
Your team manages the patient relationship and care. CMI helps supply, distribute, and fulfill the experiences that make outreach more memorable.
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20+
Years In Business
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18k
Clients Enrolled
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13M+
Certificates Distributed
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1M+
Incentives Redeemed
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29M+
In Savings For Redeemers
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Thousands
Of Satisfied Clients
THE REAL PROBLEM
Interest in Your Practice Can Fade Before a Visit Happens.
Local awareness and educational outreach can start a conversation, but attention can disappear before a kept visit or future relationship moment.
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01
Curious prospects never book
A person may find the practice, read about an event or first visit, and still postpone the next step.
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02
Wellness-event registrants do not attend
Educational interest does not always carry through to the day of a community workshop.
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03
First-time visitors never hear from the practice again
Without a thoughtful follow-up moment, the relationship can end after the initial interaction.
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04
Former patients forget the practice
Between care episodes, patients may not remember which practice to contact when a future need arises.
CMI creates more memorable invitation and appreciation moments around your outreach without changing clinical decisions, recommended care, or patient autonomy.
HOW CMI WORKS
One Patient-Relationship Moment. One Well-Matched Incentive. A More Memorable Experience.
CMI supports the campaign around your practice. Your team keeps clinical judgment, care recommendations, and the patient relationship independent of the incentive.
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CHOOSE A RELATIONSHIP MOMENT
Start with a wellness workshop, first-visit invitation, educational check-in, reactivation campaign, or appreciation moment.
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MATCH AN INCENTIVE
Select a CMI experience appropriate to that audience and stage rather than tying the same gift to every interaction.
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SHARE THE INVITATION
Use available email, SMS, landing links, QR codes, or print to carry the offer through the channels your practice already uses.
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CMI FULFILLS THE INCENTIVE
Your team focuses on care and the patient relationship. CMI manages certificate redemption and fulfillment.
BEFORE / AFTER THE OFFER
Same Community Wellness Workshop. A Stronger Reason to Attend.
Workshop + Suggested Engagement Pairing
- Offer an optional $100 Dining Certificate or $200 Hotel Savings Card
- Keep the educational content unchanged
- Give the invitation a more memorable finish
Same education. A stronger reason to attend.
INCENTIVES
Match the Experience to the Patient-Relationship Moment
Use a flexible progression from event engagement to established-patient appreciation without connecting the incentive to a treatment result.
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Smart Device Vouchers
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$100–$500 Dining Certificates
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Airfare Plus Hotel Stay Certificates
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Resort Stay Vouchers
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$100–$500 Hotel Savings Cards
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4 Night Cruise Certificates
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Dining or Hotel Savings —
Suggested for workshop and community-event engagement.
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Smart Device Voucher —
Another option for a focused educational campaign.
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Hotel Savings or Airfare Plus Hotel —
Suggested for a practice welcome or relationship milestone.
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Resort Stay —
Suggested for an educational reconnection campaign where appropriate.
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Cruise Certificate —
Suggested for established-patient appreciation or a private thank-you after a voluntary introduction.
These are suggested examples, not fixed rules. Mix and match CMI incentives to fit the audience, campaign, timing, and your practice's own policies.
4 WAYS TO USE CMI
Four Ways to Support the Patient Relationship.
Choose a distinct experience for outreach, welcome, reconnection, and appreciation while keeping care decisions separate.
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01
ATTRACT
Make a wellness workshop or community-event invitation more noticeable without changing its educational purpose.
Suggested pairing: Dining Certificate or Hotel Savings Card.
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02
WELCOME
Add a thoughtful practice-welcome experience around an appropriate first-visit or relationship milestone.
Suggested pairing: Hotel Savings or another suitable entry-stage incentive.
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03
RECONNECT
Use an educational check-in or reactivation campaign to reopen communication with former patients.
Suggested pairing: Airfare Plus Hotel or Resort Stay where appropriate.
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04
APPRECIATE
Recognize an established patient, or privately thank someone after a voluntary introduction has already occurred.
Suggested pairing: Cruise experience or an unexpected thank-you after the introduction—never an advance reward offer.
Suggested pairings can be mixed and matched to fit the audience and campaign. Care recommendations remain independent of the incentive.
CMI TOOLS FOR YOUR PRACTICE
Create, Distribute, and Manage Practice Campaigns Without Adding Front-Desk Work.
Set up event, welcome, reactivation, and appreciation campaigns, share them through available channels, and let CMI support fulfillment.
Create and Distribute
Build separate workshop, practice-welcome, and educational follow-up campaigns, then share through available email, SMS, landing links, QR codes, and printable materials.
Manage and Fulfill
View campaign response and redemption through available CMI tools while CMI supplies and fulfills the incentive experience.
ADDED VALUE
Keep Care Decisions Clinical. Add Thoughtful Appreciation.
Use an optional marketing experience to make outreach more memorable while keeping recommendations, fees, and patient decisions independent of the incentive.
- Use a generic discount to attract attention.
- Let the offer blur the purpose of the visit.
- Connect value to price rather than the patient relationship.
- Keep clinical judgment and recommended care independent.
- Choose an optional incentive for the marketing or appreciation moment.
- Avoid diagnosis, treatment, or outcome promises.
- Let CMI manage redemption and fulfillment.
CUSTOMER STORIES
Real Businesses. Real CMI Experiences.
Watch CMI customers share how they use high-value incentives to strengthen their offers, engage customers and grow their businesses.
SEE THE CMI OPTIONS
Find the CMI Option for Your Practice Marketing
Explore price-free plan guidance and choose the membership approach that fits the event, welcome, reactivation, and appreciation campaigns you want to run.
Preview CMI OptionsCOMMON QUESTIONS
Questions Chiropractors Ask
Talk through the patient-relationship moment, incentive pairing, campaign delivery, and fulfillment with a strategist.
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CMI can support educational events, practice-welcome outreach, patient reactivation, and appropriate appreciation while care decisions remain separate.
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No. A workshop is one example. You can also use CMI around an appropriate welcome, educational follow-up, reconnection, or appreciation campaign.
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These pages focus on prospect and patient marketing—not employee rewards.
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Yes. The examples are suggested pairings. Mix and match the available CMI experiences for your audience, campaign, and timing.
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CMI supplies the certificates and manages redemption and fulfillment. Your practice manages the communication, patient relationship, and care.
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Review the audience, message, timing, incentive, and required disclosures against your practice's own policies before launch.
Make the Next Practice Invitation More Memorable
Choose the patient-relationship moment, match the experience, and let CMI supply and fulfill the incentive behind your campaign.
