Travel agent consulting with a happy client about a vacation booking

FOR TRAVEL AGENTS & TRAVEL AGENCIES

Increase Bookings by Giving Travelers a Reason to Book With You — Not Expedia.

Include a complimentary vacation certificate with every qualifying paid booking, so your quote is worth more than the one they find on an online booking site — without discounting your commission.

CMI supplies and fulfills the incentive — not you.

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Watch the 2-Minute Travel Agency Video

THE REAL PROBLEM

You Planned the Trip. Answered the Questions. Built the Itinerary. Then They Booked Somewhere Else.

  • You do the work up front

    Research, availability, pricing, questions and revisions — most of it happens before anyone has paid you a dollar.

  • Then the quote gets comparison shopped

    Travelers take your itinerary to Expedia and other online travel sites and look for a lower number.

  • Discounting is the only lever left

    Competing on price alone chips away at the value of your work and rarely wins loyalty.

Instead of trying to beat online travel sites at their own game, give the customer something they are not expecting to receive with their booking.

Split comparison: a travel advisor losing a booking to online travel sites versus winning the booking by handing the traveler a complimentary vacation certificate
Left: the booking slips away to Expedia and other online travel sites. Right: the same conversation, won by adding a complimentary vacation certificate instead of cutting your price.

TRUSTED TRACK RECORD

Two Decades of Incentive Fulfillment Behind Every Certificate You Hand a Traveler

CMI supplies and fulfills the incentives, so your agency delivers the offer while an established provider handles redemption.

  • 20+

    Years In Business

  • 18k

    Clients Enrolled

  • 13M+

    Certificates Distributed

  • 1M+

    Incentives Redeemed

  • 29M+

    In Savings For Redeemers

  • Thousands

    Of Satisfied Clients

An established incentive provider with more than two decades supplying and fulfilling promotional incentives for businesses.

TRAVEL AGENCY VIDEO · 2 MINUTES

How Travel Agents Use CMI Incentives To Drive BOOKINGS & BOOST REVENUE!

A short, industry-specific walkthrough of the four ways travel agencies use CMI incentives to boost revenue. Want the full platform tour instead? Watch the Instant Demo.

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HOW THE BOGO-STYLE OFFER WORKS

One Paid Booking. One Complimentary Vacation Certificate.

Add value instead of automatically lowering your price.

  1. 01

    THEY BOOK THEIR PAID TRIP WITH YOU

    The traveler purchases the vacation, cruise or package you quoted — at your price.

  2. 02

    YOU INCLUDE A COMPLIMENTARY VACATION INCENTIVE

    Add a complimentary vacation certificate to the booking as a bonus, not a discount.

  3. 03

    CMI HANDLES THE INCENTIVE & REDEMPTION

    CMI supplies the certificate and manages the redemption process. You never fulfill the trip.

  4. 04

    YOUR OFFER BECOMES MORE VALUABLE

    Your offer becomes more valuable without discounting your travel package.

ADD VALUE INSTEAD OF DISCOUNTING

Same $5,000 Vacation. Two Very Different Outcomes.

TRADITIONAL APPROACH

$5,000 Vacation

  • Customer asks for a better deal
  • Agent discounts the package
  • Margin and value are reduced

The trip is worth less to you — and looks the same to them.

CMI APPROACH

$5,000 Vacation

Complimentary Vacation Certificate

The customer receives additional perceived value while you protect the original travel sale — and CMI fulfills the complimentary vacation.

Full price preserved. A better reason to book with you.

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TRAVEL INCENTIVES

Travel Incentives Your Agency Can Use to Increase Bookings

Incentive categories you can attach to a qualifying paid booking — all supplied and fulfilled by CMI.

CMI travel incentive categories: airfare plus hotel, resort getaway, cruise getaway, hotel savings and travel and dining experiences
Start Risk-Free Watch the 2-Minute Travel Agency Video

WAYS TRAVEL PROFESSIONALS USE CMI

One Membership. Five Ways to Grow Your Agency.

  • CLOSE MORE TRAVEL BOOKINGS

    Give undecided prospects another reason to complete their booking with you.

  • RECOVER UNSOLD QUOTES

    Follow up with prospects using an additional incentive rather than simply reducing your price.

  • GENERATE REFERRALS

    Reward customers who introduce friends, family or colleagues.

  • DRIVE REPEAT BOOKINGS

    Give existing travelers a reason to come back to you for their next vacation.

  • PROMOTE GROUPS & CRUISES

    Build compelling promotional offers around cruises, groups and packaged travel.

AI MARKETING TOOLS

Turn Your Incentives Into Ready-to-Use Marketing Campaigns

CMI does not simply give you an incentive. It helps you determine how to use it.

AI Marketing Consultant

Develop personalized incentive marketing campaigns built around:

  • Your business
  • Your target customer
  • Your goals
  • Your promotion
  • Your desired outcome

It can recommend and build campaign concepts you then implement inside your own CRM, email system, SMS system or other marketing workflow.

AI Social Content Creator

Create unlimited promotional content around your incentive campaigns, including:

  • Social media graphics
  • Multiple creative variations
  • Headlines
  • Primary ad and social copy
  • Calls to action
  • Incentive-specific messaging
  • Campaign concepts
  • Branded promotional content

Your incentives are naturally incorporated into the generated content, so every post and ad promotes the bonus travelers receive when they book with you.

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WHY THIS IS DIFFERENT

You Don't Need Another Travel Discount. You Need a Better Reason to Book.

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  • No need to compete solely on price
  • No need to personally fulfill the incentive
  • No need to create every campaign from scratch
  • Use incentives for bookings, leads, referrals and retention
  • CMI provides both the incentives and the marketing tools to help deploy them

SOCIAL PROOF

Hear It From CMI Members

Real CMI clients describing how incentives changed their marketing results.

Featured CMI member testimonial videoMembers in their own words — recorded, unscripted client testimonials.

Testimonials are from existing CMI members across a range of industries.

Choose Your Plan

Choose flexible monthly billing or save with one annual payment and no setup fee.

Monthly Membership

LIMITED-TIME OFFER · SAVE $100 ON SETUP
Regular price to start
$298
Limited-time savings
-$100
Due today
$198

$198 Due Today

Then $99/month

Normally $199 setup + $99 first month = $298 to start. Limited time: start for $198.

  • $198 due today
  • $99/month afterward
  • Flexible monthly billing
  • Cancel future billing according to the membership terms
  • 14-day money-back guarantee
Start Risk-Free — $198 Today

Protected by our 14-day money-back guarantee.

Watch the Instant Demo Speak With an Incentive Strategist

Annual Membership

BEST ANNUAL VALUESAVE $588 FIRST YEAR
Regular first-year price
$1,387
Annual price today
$799
Save $588 first year
$588
Equivalent to
$66.58/month
Setup fee
$199 waived

$799 for One Full Year

$799 due today

Pay $799 for one full year of CMI membership. The $199 setup fee is waived.

  • $799 due today
  • One full year of membership
  • $199 setup fee waived
  • Best annual value
  • 14-day money-back guarantee
Start Risk-Free — $799 Today

Protected by our 14-day money-back guarantee.

Watch the Instant Demo Speak With an Incentive Strategist

Both Plans Include

  • Unlimited incentive distribution
  • Access to all six incentive categories
  • AI Marketing Consultant
  • Competitor Analysis
  • Social campaign assets and promotional tools
  • Landing Page Links and lead capture
  • Native GoHighLevel App
  • CMI AI Super Agent
  • Email and SMS certificate delivery
  • QR Code Certificates
  • Printable PDF Certificates
  • Website banners, pop-ups and sticky bars
  • Zapier and API integration
  • CMI mobile-app access
  • Member support and onboarding resources

Risk-Free 14-Day Money-Back Guarantee

CMI is a paid membership, not a free trial. Your 14-day money-back guarantee gives you time to explore the platform, review the available incentives and determine whether CMI is right for your business.

If you decide not to continue, cancel and request your refund within the 14-day guarantee period in accordance with the official terms.

  1. Activate Your Membership

    Choose your plan, complete enrollment and begin using the CMI platform.

  2. Explore CMI for 14 Days

    Review the incentives, distribution tools and campaign resources included with your membership.

  3. Cancel and Request a Refund

    If CMI is not right for your business, cancel and submit your refund request within the 14-day guarantee period.

View Guarantee Terms

COMMON QUESTIONS

Questions Travel Agents Ask

Still have a question about how the offer works for your agency?

Speak With an Incentive Strategist

  • No. Your CMI membership includes unlimited distribution of the incentives in all six categories, so you are not purchasing certificates one at a time.

Stop Competing With Expedia on Price Alone.

Give Travelers Another Reason to Book With You.

Start Risk-Free Watch the Instant Demo

Speak With an Incentive Strategist

SUPPORT